Apple’s new AI could broach sensitive data, experts warn — take these steps to protect your privacy
Apple’s latest AI feature, Apple Intelligence, is raising major privacy concerns.
The new iPhone tool allows the technology to access and analyze data from your apps, including sensitive banking, financial and location data — and some experts are concerned it gets too close to delicate information.
The feature was released last month and has only been made available to the latest iPhone 15 or 16.
The new AI is intended to enhance the user experience by providing personalized, smart assistance across various apps and functions,
Chip Hallett, author of “The Ultimate Privacy Playbook,” claims that Apple Intelligence could learn how you use your banking apps and even track your movements.
“iPhone users beware,” Hallet warned in a TikTok video. He advised people to “stop” using the feature and instructed viewers how to turn it off.
How to limit Apple Intelligence:
- Open your Settings
- Tap Apple Intelligence & Siri
- Go to Apps
- Choose which apps to restrict
- Click the toggle to turn off all options: Learn from this App, Show on Home Screen, Suggest App and Suggest Notifications
One major concern is the AI’s ability to analyze sensitive information. Hallett emphasizes that users should take immediate action to limit what Apple Intelligence can access.
The security expert advises users to turn the feature off for all banking, health and fitness, and location-using apps.
The AI doesn’t just sit passively — it actively pulls information from apps, potentially exposing personal details without your knowledge.
Though Apple claims that its AI feature does not store your personal data, it’s still collecting a lot of precious information.
Apple’s privacy page states that the AI uses data “to best assist you” and deliver personalized experiences.
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However, this data is processed in Apple’s “Private Cloud Compute” system, raising alarms about the possibility of remote access to personal info.
The company has offered a $1 million bounty to anyone who can hack its system, signaling how seriously it is taking security — yet many users and experts have concerns.